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    Five Reasons to Shop Local this Holiday Season

    Support small business in a big way this year by attending the Winter Market being held on Shop Local Saturday, November 26, 2016, from 11 AM- 8 PM in the Global Center for Health Innovation. 
    With the participation of many of our local Cleveland businesses and 40,000 expected downtown visitors, Winter Market will be one of the premier destinations during the annual Winterfest celebration. 
    Winter Market at Winterfest not only celebrates the season but also the benefits of shopping locally. Why buy local?  We can give you our TOP five reasons:
    1.   Support our local economy
    Compared to chain stores, locally owned businesses contribute a much larger share of their revenue to the local economy. They enrich the whole community as they make purchases from other local businesses, service providers, and hire local residents. 

    The New Economics Foundation (an independent economic think tank based in London) researcher David Boyle described the shop local impact best this way: “...local economies languish not because too little cash comes in, but as a result of what happens to that money. "Money is like blood. It needs to keep moving around to keep the economy going," he says, noting that when money is spent elsewhere—at big supermarkets, non-locally owned stores and on-line retailers—"it flows out, like a wound." By shopping at the corner store instead of the big box, consumers keep their communities from becoming  "ghost towns" (areas devoid of neighborhood shops and services) or "clone towns", where Main Street looks like every other Main Street with the same fast-food and retail chains.” This being said, leads to our second reason to support small and local businesses…..

    2.   Support local diversity of retailers and the products they sell.

    3.   Create jobs locally
    Locally owned businesses create more jobs locally, and in some sectors, provide better wages and benefits than chains stores.

    4.   Better serviceLocal businesses often hire people with a better understanding of the products they are selling and take more time to get to know customers— all which translates into better service for you!

    5.  Strengthen our communityLocal businesses are owned by people who live in this community, are less likely to leave, and are more invested in the community’s future.

    For all of these reasons, the City of Cleveland and Downtown Cleveland Alliance are supporting Small Business Saturday and Shop Local Saturday on November 26th. With hundreds of vendors selling unique gifts and tons of free festivities, we hope to see you downtown!

    Winterfest is presented by 107.3 The Wave and is sponsored by Wheedle and Melt Bar and Grilled; offered in partnership with Cuyahoga County, the City of Cleveland, Downtown Cleveland Alliance, and Public Square.
    Take advantage of all the new assets that Public Square and downtown Cleveland bring by joining us at the Winter Market and Winterfest. Plenty more activities will also be concurrently available at Winterfest's Village at Cleveland Public Square and Holidazzle at Playhouse Square.

    About Keep It Local Cleveland
    Keep It Local Cleveland creates public awareness of the local business community by letting consumers know where to find and shop local businesses. We are continuously supporting community development and programs that create unique experiences in Cleveland, and because of that, we have created Shop Local Saturday to focus on the continuous growth of the Cleveland Economy and to support our local Cleveland businesses.